My Services
Turn curious buyers into raving fans.
Copy and content sure to convert curious consumers into cruelty-free loyalists.
Web Copy Remix
For brands who need their online presence to be just as polished as their physical products. A homepage that welcomes. An About page that connects. Internal pages that educate. Shop pages that convert.
WHAT YOU GET
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Custom wireframe
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Homepage rewrite
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About page rewrite
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1 internal page rewrite
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2 product detail page rewrites
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SEO optimization
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2 rounds of revisions
Timeline: 1-2 months | Investment: Starting at $2,500
Brand New
Set the foundation for years of growth and success with brand strategy and messaging that stands out from the cruelty-free crowd and creates lifelong customers.
WHAT YOU GET
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Two 60-minute strategy calls & questionnaire
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40+ page brand strategy deck diving deep into your cruelty-free industry, customer avatars, competitors, and USPs
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Rewritten mission, vision, and purpose statements
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New taglines and PR boilerplate
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Brand voice & tone strategy
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Timeline: 1.5 months | Investment: Starting at $3,000
Launch It Good
The complete launch copy package to catapult your newest product or service into the hands of thousands of buyers. The Launch It Good walks curious customers through the customer journey and converts them into happy customers.
WHAT YOU GET
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1 product detail page
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1 sales landing page
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3 email launch sequence
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1 blog post (1,500 words max)
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2 Facebook and/or Instagram ads
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2 social media captions
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2 rounds of revisions
Timeline: 1 month | Investment: Starting at $3,000
Email Megaphone
Stay top of mind and send emails your subscribers will look forward to opening. Send the right emails to customers at the right time and right place.
WHAT YOU GET
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Custom email content strategy (optional)
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List building and segmentation
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3-7 emails per week or 1 funnel per week
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Custom plug-and-play email templates
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Weekly scheduling and posting
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Monthly analytics report
Timeline: 1 month | Investment: Starting at $1,500
SEO Glow Up
Stand out and get the traffic you deserve with glowing SEO. This three-part SEO audit, report, and implementation offering will increase organic site visits and get more eyeballs on your product or services.
WHAT YOU GET
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Complete website SEO audit
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Rewritten title tags and meta descriptions for 5 web pages
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Custom SEO strategy and 10-20 page report
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30 and 60-day follow-ups to improve rankings
Timeline: 1-2 months | Investment: Starting at $1,500
A cruelty-free process that feels good.
01
JUMP ON A CALL
It involves you, me, two delicious cups of something hot, and a 30-minute chat about your business’ copy needs, goals, and timelines.
02
After our discovery call, you’ll receive an emailed proposal with your name all over it in 1-3 business days. It’ll outline your copy package, what’s included, pricing, and when to expect your new copy hot off the press.
PROPOSAL COMIN' IN HOT
03
I run off and plug away in my copy den for a few days or weeks. I send you a few email updates throughout that time. Then, I reemerge with compelling copy that I think you (and your customers) will love.
COPY IN PROGRESS
04
Not sure if you’ll love your copy? That’s what revisions are for! We’ll do up to two revisions together to tweak the language, format, and style so the copy sounds and feels like your brand.
THE 2 REVISION SPRUCE UP
05
When you love your cruelty-free copy and content, that’s when I wrap it up and put a bow on it for your design team to take the next steps. Keep me on retainer for future projects or say sayonara!
WRAPPED UP WITH A BOW ON TOP
